Thursday, December 30, 2010

It's that Coach? No that's Reed Krakoff

If you don't know who is Reed Krakoff, you've certainly seen his work. Coach anyone? Krakoff is the current creative director for Coach responsible for revitalizing a sleepy handbag brand into an American classic.

While he has been at the helms of Coach for years, starting at Fall 2010 he has launched his own label and opened up three flagship stores, with one currrently situated at Manhattan's Madison Avenue. That's where Krakoff's minimalistic and elegant designs caught our attention.

For Fall, we especially love Krakoff's structured boxed totes and to-die-for stillettos. These are not Coach-rehashes, but simply good, contemporary design appealing to the minimalistic aesthetic that's dominating this season.

Did we tell you Krakoff also does a fabulous RTW line? While the chunky knit-wear, shearling-jacket and long skirts pairing reminds us of Prada or Burberry Fall 2010, it is appealing to see such looks intepreted by an American designer known for designing handbags. While you're online, check out Krakoff's latest pre-fall 2011 collection.

And lastly, did we also mention that current Fall merchandise are marked down to 60 percent off? Why are you still reading this and not running to Madison Avenue? We are as we speak.

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